LaunchBay's Meta ad pitches designers, but the landing page greets agencies

LaunchBay scored a 6.7 out of 10 on message match. The Meta ad is a creator-style selfie video where the on-screen hook reads 'new favorite project management system for designers,' with body copy noting LaunchBay was formerly known as Motion.IO and inviting viewers to comment 'try launchbay' to start a free trial.

The landing page mostly delivers what that ad implies. It explains the branded, loginless client portal, walks through feedback and approvals on creative work, contract and file collection, invoicing, and automated onboarding follow-ups. The friction is at the top of the page: the hero says 'Agencies love this Client Portal,' so the visitor has to translate 'project management system for designers' into 'client portal for agencies' before they can confirm they are in the right place.

The landing page opens with 'Agencies love this Client Portal (and their clients do too!)' and pitches LaunchBay as client portal software that helps teams onboard clients faster, track tasks, and centralize communication inside one branded, loginless portal. Two named testimonials from a Head of Customer Success and a Founder anchor the time-savings claim, calling out 15 hours saved per week and faster project completion.

Below the fold the page expands the promise with five product modules: a branded loginless onboarding portal, feedback and approvals on designs, ads, videos, and PDFs, built-in contract and file collection, portal-based invoicing for fixed-fee, retainer, and split-deposit billing, and automated onboarding reminders and task nudges. A YouTube embed titled 'Designers Love this Client Onboarding Project Management System' explicitly bridges the designer audience from the ad to the agency framing on the page, and a logo strip names agencies that use the product. The primary CTA throughout is 'Try Launchbay for Free.'