RemotePass's 2025 Remote Hiring Report page mostly delivers what its LinkedIn ads promise, with one headline tweak away from a clean A

RemotePass is running a tight LinkedIn campaign for its 2025 Remote Hiring Report, and the landing page is one of the better report-gate experiences we've seen in B2B HR tech this quarter.

The four ad variants point to the same destination and ladder up to the same promise: a downloadable report built on 35,000+ contracts that tells HR leaders and founders where to hire in 2026. The landing page answers that promise with stat cards, a table of contents, and two prominent Get the report CTAs above the fold. Offer continuity is the strongest dimension, scoring 9.0, because the page repeats the same numbers the ads tease, including the 458% Data Analyst hiring growth that ad 1139747774 leads with.

The headline is the only thing keeping this audit out of A territory. Three of four ads name the 2025 Remote Hiring Report by name, but the page H1 reads Where to hire remote talent in 2026, which is a planning frame rather than a report-name frame. A visitor arrives confident they are in the right place, but the exact words from the ad do not appear in the hero. Echoing the report name in the H1 closes the gap.

The landing page is a single-purpose report gate. The hero promises Where to hire remote talent in 2026, with a subhead that grounds the report in 35,000+ contracts and previews three subjects: which markets grew fastest in 2025, what salaries look like across emerging markets, and where AI hiring is concentrated.

Below the hero, four stat cards do the heavy lifting: 458% Data Analyst hiring growth, 266% Indonesia hiring growth, Egypt ranked #1 for five key tech roles, and a 4x salary spread between the most expensive market (UAE at $59,300) and least expensive (Jordan at $13,500). Those numbers map directly to the curiosity gaps the ads open.

After the stats, three category tiles preview the report's three core areas (Top Countries and Roles, Salary Trends, AI Hiring Trends), followed by an eight-item teaser list with specific data points (the 458% jump, why Pakistan ranks #2, where AI hiring grew 48%, why India's median salary dropped 7%). The second CTA repeats Get the report. The page does the job a report gate should do: it expands on the ad's promise without making the visitor scroll to find the download.